Monday, June 19, 2017 Announces the Inaugural Slow Flowers Summit

A forum for ideas, creativity and inspiration on July 2, 2017

Seattle, WA, June 20, 2017 –, the comprehensive online resource that connects consumers with local, seasonal and sustainable flowers, today announced details of the inaugural SLOW FLOWERS SUMMIT, a one-day conference set for Sunday, July 2, 2017, coinciding with the third annual American Flowers Week (June 28-July 4, 2017).

Called a "TED Talk for Flower Lovers," the SUMMIT is a one-day lecture series for creative professionals, thought leaders and pioneering voices in the progressive American-grown floral community, Prinzing says. "The SLOW FLOWERS SUMMIT will stimulate curiosity as our presenters inquire, inform, include, instigate and inspire. They will examine conventional assumptions and explore conscious and ethical practices in the floral industry."

The SUMMIT will be held at Surf Incubator, a downtown Seattle center for co-working and entrepreneurial startups, located in the Wells Fargo Building, 999 Third Ave.

Prinzing developed the SUMMIT as an alternative to conventional floral conferences, a new "live" component to the virtual American Flowers Week campaign. AFW devotes a week of activity via regional events and social media platforms to promote domestic flowers, raise consumer awareness and unite America’s flower farmers with the U.S. floral industry.

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The SUMMIT marks the 10-year anniversary of Flower Confidential with a keynote presentation by New York Times bestselling author AMY STEWART. Published in 2007, Flower Confidential is an around-the-world, behind-the-scenes look at the flower industry and how it has sought -- for better and worse -- to achieve perfection. Stewart's presentation: WHERE WE'VE COME FROM; WHERE WE'RE HEADING, will address the many issues that have defined and redefined the American floral landscape in the past decade.

Other SUMMIT speakers include:

CHANTAL AIDA GORDON, author, editor, designer and co-founder of THE HORTICULT blog, will moderate a panel asking: WHERE'S THE DIVERSITY IN FLORAL DESIGN + HORTICULTURE? Gordon will be joined by LESLIE BENNETT of Pine House Edible Gardens; RIZ REYES of RHR Horticulture; floral artist NICOLE CORDIER WAHLQUIST of Grace Flowers Hawaii, and others. "Now, more than ever, issues of ethnic, gender and cultural inclusion and equality are essential to our profession and we are so honored that these fellow creatives will appear on our stage for a critical conversation," Prinzing says.

TERESA SABANKAYA, BONNY DOON GARDEN CO., the florist originally profiled in Flower Confidential, will present a lecture and design demonstration: POST-MODERN POSIES: BOTANICAL MESSAGES FOR TODAY. Teresa's business has exemplified the core values of the Slow Flowers Movement long before others embraced the philosophy.

Seattle designer, EMILY ELLEN ANDERSON of LOLA CREATIVE will bring two elements to the Slow Flowers Summit. Her live installation of a FOAM-FREE FLOWER WALL will demonstrate the techniques she has engineered for clients like Paul Allen's Seattle Art Fair. Emily will also present REINVENTION: PROFESSIONALLY, ARTISTICALLY + SUSTAINABLY, an inspiring conversation about how creatives morph with the changing cultural scene.

The day concludes with LISA WAUD, of POT + BOX, FLOWER HOUSE, and DETROIT FLOWER WEEK, who will lead A CREATIVE CONVERSATION during the concluding dinner. Attendees will learn what stimulates her creative process and adapt lessons learned for their endeavors.

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Tickets to the one-day event are $175, including morning coffee/light refreshments, lunch and a cocktail reception with the speakers. Separate tickets to the evening dinner featuring Lisa Waud are $45. Discounted tickets are offered to members of for $135. Registration is required and tickets are available at Event Bright:

Debra Prinzing

About Debra Prinzing:
Debra Prinzing is a Seattle-based writer, speaker and leading advocate for American Grown Flowers. Through her many Slow Flowers-branded projects, she has convened a national conversation that stimulates consumers and professionals alike to make conscious choices about their floral purchases.

Debra is the producer of, the online directory to American grown farms, florists, shops and studios who supply domestic and local flowers.

Each Wednesday, approximately 1,000 listeners tune into Debra's "Slow Flowers Podcast," available for free downloads at her web site,, or on iTunes and via other podcast services. She is the author of 10 books, including Slow Flowers and The 50 Mile Bouquet.

Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455

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